I am 82 years of age and have been taking the supplement for several years although I usually take 1 tablet a day instead of the suggested 2. I feel the price is reasonable, but my income is limited. I had a bad fall 2 or 3 years ago and badly bruised my ribs, but none were broken. My bone density tests have been good esp. in my spine; my hips not quite so, but I told her I would work on that (I had in mind increasing the Ultimate Bone Support and doing more walking) She seemed okay with that.